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In this edition of the VEO Newsletter:
- Review the basics – Onsite optimization
- How a Simple Change Create 15% More Traffic
- What’s Coming
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1. Review the basics – Onsite optimization
There is a lot of confusion and misinformation flying at you every day about what will work and what doesn’t when it comes to Search Engine Optimization (SEO).
You will see arguments that say that say that onsite factors account 80%, then you open your next email and see somebody saying that onsite factors account for 10%
Now you are left feeling confused and not knowing what to do….
Allow me to make a BOLD statement and say that onsite factors account for 100% of your success…
Why?
If you don’t get the onsite factors right then Google will not list your website…
2. How a Simple Change Create 15% More Traffic
If you have been working diligently on you offsite optimization and feel that your website should be ranking higher than it is then I suggest that you review your foundation.
Read through the content on your site and check onsite elements such as your Title tags and Image Alt text . Perhaps your missing out on the double benefit of optimizing your images.
HTML 101 – Code to optimize your images
<img src=”Your_Image_Filename” alt=”Keyword Description Here”>
Tip: If you have neglected to optimize your images then you could missing out on the benefit that Google’s Universal Search feature provides.
Have you ever noticed that sometimes Google displays images at the top of the results on some searches you perform?
Google’s Universal Search is an interface that Google implemented that combines results from their various search utilities such as Image Search and Google News and combines the results in the main search results.
I performed the simple exercise of optimizes images on one of my websites. I completely neglected to add alt text with the on the website and after going back, renaming adding alt text, I had an overnight traffic increase of about 15% coming as a direct result of my minimal effort…
Your homework assignment for this weekend is to review your Title tags and image optimization – I have found with my private coaching client that while they knew about this, they simply forgot to optimize their images… Hey, I’ve forgotten to do this on several occasions too…
3. What’s Coming….
Keep your eyes open for my upcoming emails.
I am creating some videos that will show you exactly how to create Visitor Experience Optimized (VEO) content that gets my pages to the top of Google in minutes….
You will see a video that demonstrates exactly how I use KRA Pro for:
- Creating LSI (Latent Semantic Indexing) content that ranks fast in Google….
o LSI is the technology Google uses for determining where to position your onsite content within the search results
- Saving money long term on expensive LSI theme phrase report software.
If you are fed up with costly theme report services then make the minimal one time investment in your business and never buy an LSI theme report again….
Get KRA Pro - Click to secure your copy now…
( http://www.veoreport.com/krapro/ )
It’s a one time cost and you can run unlimited LSI reports from your computer
The video I am creating for you to show you exactly how I use KRA Pro no it has nothing to do with spammy social media tactics.
September 19th, 2008 at 11:11 pm
Hey Colin,
There are rumors circulating that you have an amazing system for finding money lines or something like that….
I can’t wait to see the video, this is some exciting stuff!
Chris Dodd
September 20th, 2008 at 2:04 am
Thanks Colin; your reputation is stellar so I will definitely take a look (anything to streamline the work!). Anyone hear from Mr. Butts? Is he happy, and jamming in Europe?
September 20th, 2008 at 12:16 pm
It is amazing that even an old pro like me leaves off alt tags. It helps with the results big time especially when people use Google’s Image search.
September 20th, 2008 at 10:05 pm
Hey Kim,
Yeah, I talked to Rick last night…. He has sold his house and is free to travel the planet..
He said he was in Brackenridge CO yesterday but he will be heading the West coast and will likely be in Vancovuer in a few weeks….
Yo Vinny, great to see your here!!!!
Keep me posted on what your up to….
Gotta get back to rendering that video on content creation… The first rendering made me sound like Darth Vader
September 23rd, 2008 at 2:57 am
Hey Colin,
Thanks for the tip. Image tag optimizing is something I haven’t done at all. I have to sit down and see how to do it? A 15% increase in traffic is very impressive.
Now what kind of keywords do you use to put in the image tag? Is it one of the website keyword or keyword phrase or is it a keyword that is describing the post?
Anja
September 26th, 2008 at 4:00 pm
Colin,
Just wanted to clarify something. Are you saying that writing themed content can get you first page listings in that amount of time without even doing any promotion (ie, link building)? Or is it just one of the pieces you use to get those kind of results?
Thanks,
Pete
November 6th, 2008 at 5:30 am
Hey Pete,
Sorry for such a loooooonnnng delay in responding to you…
But that IS exactly what I am saying and I did it on a site with a PR3